Third Thursday Business Builder, August 2022

ADA Compliance and Website Accessibility: Building a Better User Experience Online

Join the Augusta Metro Chamber, Ann Campbell-Kelly from Walton Options, Mike Parsons and Rick Donaldson from Mass Media Marketing to learn if your business is following the federal law to make your website ADA compliant. Mass Media Marketing and Walton Options have been seeing businesses rise in complaints and legal action over ADA website compliance issues. It is a federal law that your website must be ADA compliant, but most local businesses are unaware of this legal requirement. Rick and Mike will discuss the law, the real-life consequences if sued, how to avoid it and will be offering solutions. Ann Campbell-Kelly will present from the point of view of the website host and from the perspective of those individuals who are disabled or serve the disable.

Ann Campbell-Kelly is the Director of Development & Communications for Walton Options for Independent Living. She, along with the Development & Communications team, is responsible for designing and implementing communications and written strategies for the services and programs in both Georgia and South Carolina. In addition, Ann coordinates the Walton Options’ South Carolina Employment First and Hire Me Georgia Initiatives, which include employer trainings and outreach. Her passion is an inclusive community that sees an engaged community for everyone regardless of abilities. Ann has been in the non-profit world for over a decade in both the United States and United Kingdom. She holds a Bachelor of Arts Degree in Journalism and Mass Communications from the University of South Carolina.

Mike Parsons is an experienced advertising professional with a strong digital and creative background. He creates compelling advertising that places his client in front of the right person, at the right time and with the right message. Over the years, his work has been published in several publications and earned him over 30 Addy Awards and two Best of Show awards. Mr. Parsons also speaks frequently on a variety of topics such as advertising, communication, creativity, and digital marketing.

Rick Donaldson is CEO and founder of Mass Media Marketing, one of the most established and successful  marketing agencies in the southeast. Rick has over 30 years of experience in advertising, ranging from television, radio, outdoor, direct mail, and complete integrated strategies to include digital and traditional media.